Spike TV
Spike TV drops its macho man persona, shifting itself towards original programming with broader appeal. The new brand identity and supporting visual assets portray this bold and disruptive move forward. Below is a snapshot of the brand guidelines and Powerpoint presentation templates. These assets were handed over to the team at Spike, establishing a dynamic yet systematic set of rules that extends the new identity across various touchpoints.
^Snapshot of the Brand Guidelines
^Entire Brand Guidelines
^Powerpoint Templates
